AMERICAN APPAREL: UPPER WEST SIDE

USA, New York, New York

- 2008

The exposed ductwork and track lighting create a sharp pattern to compliment the arrangement of floor and wall displays.

A symmetrical display system and floorplan add depth and order to the large quantity of bright colors and basics.

Bold graphics and contemporary window displays compliment the historic facade without overpowering it.

Design Team

Darrick Borowski, Jeroen Geuens, Danny Orenstein

Photography

Sean Karns, Darrick Borowski